Scaling High-Value Dental Procedures with Digital Advertising & Automation
Pearl Dental Studio, a premium cosmetic and general dentistry clinic, wanted to increase bookings for high-ticket procedures like veneers, dental implants, and smile makeovers.
However, they faced three major challenges:
1️⃣ Unqualified leads from previous ad campaigns
2️⃣ Low conversion rates from website visitors
3️⃣ Missed opportunities due to slow lead follow-up
We developed a multi-channel lead generation system powered by Meta Ads, Google Ads, and AI-driven automation, ensuring every lead was nurtured into a paying patient.
Our Strategy:
✅ Meta Ads for Social Engagement & Awareness
We ran high-converting Facebook & Instagram ads showcasing:
Before & after transformations to highlight real patient results
Patient video testimonials to build trust and credibility
Retargeting ads for visitors who didn’t book immediately
✅ Google Ads for High-Intent Patient Acquisition
We built a Google Search & Display campaign targeting people actively searching for procedures like:
“Best cosmetic dentist near me”
“Dental veneers cost in [city]”
“Permanent dental implants”
By optimizing high-intent search terms, we ensured Pearl Dental Studio ranked at the top of Google for local patients ready to book.
✅ Conversion-Optimized Landing Page
To increase patient inquiries, we created a high-converting landing page featuring:
Doctor credentials & real patient reviews for instant credibility
An easy appointment request form to reduce friction
Limited-time discounts on cosmetic consultations to drive urgency
✅ AI-Powered WhatsApp & Email Automation
To ensure no lead went cold, we implemented:
Instant WhatsApp replies with appointment scheduling links
Automated email sequences educating leads on treatment benefits
Reminders & follow-ups to increase consultation attendance
The Results?
📈 $285,000+ in revenue from new patient bookings in 90 days
📈 410 high-quality leads, each valued at $3,000-$15,000 per treatment
📈 95+ booked consultations, with a 65% procedure conversion rate
📈 50% increase in veneer & dental implant inquiries
📈 27% decrease in cost per lead through optimized ad spend
By combining Meta Ads, Google Ads, and AI-driven automation, Pearl Dental Studio attracted high-value patients, boosted consultation rates, and scaled revenue to multiple six figures.
